100+ Investment Options

Access your list of investment options, each with the potential to be held within an IRA or other tax-advantaged account.

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There is a vast array of alternative investment options available to IRA investors

Residential and commercial real estate

Notes, mortgages, and private lending

Businesses and private entities

Cryptocurrency

"Other" alternative investment options

Traditional asset classes

Why Equity Trust?

With 50+ years of financial service experience, our track record of success with self-directed IRAs, 401(k)s, and other retirement plans is unmatched. See what makes us better than the rest.

Create a customized portfolio of alternative assets as well as traditional investments with a single custodian.

Our track record of excellence is unmatched in the industry. Investors rely on us to be custodian and administrator of more than 415,000 accounts holding over $71 billion in assets (as of 06/30/2025).

Simplify investing and account management online, through our industry-leading system, myEQUITY.

Recognized as an exceptional service provider, we have 500+ employees dedicated to you.

Maximize your account and gain new insights with access to unparalleled, on-demand education from webinars, case studies, how-to guides and live workshops.

Equity Trust is a state regulated trust company. You’re in good hands.

Second to None

Our unparalleled industry and alternative asset expertise come with an unmatched record of service.

	Equity Trust	Most Custodians
All-inclusive fee schedule
Free alternative investment buy/sell transactions
Access to alternative investment opportunities and providers in one place
Easy-to-use online investment wizards
50+ years of experience

Announcing an Easier Way to Find Investments

It is now easier than ever to find the most in-demand investment opportunities for your self directed account. Introducing Investment District, where you can browse and choose from high-end platforms and providers in the cryptocurrency, lending, precious metals, private equity/crowdfunding, and turnkey real estate asset classes.

Let's talk about your financial future.

Schedule a one-on-one session with an expert alternative investment counselor. We're here to answer any questions, help guide you through the process, and provide more detailed information and education specific to your journey.